Selfie of Carly and Melody wearing navy blue shirts that read "Get fit inside & out" WHILE standing against a red background

Our promise

Pelvic floor fitness made easy and convenient

SAFETY & PERFORMANCE

We are leaders in the practice of
human-centered product & service design.

from concept

to solution

Inspiration

We start with real-life problems we know people care about and ask "How might we fix it? Improve it? Make it easier? Rethink it?"

R&D

We ideate, prototype, test, revise, refine. Sometimes we throw out ideas that seemed smart, but just didn't work. C'est la vie.

Proof

No invention leaves Liv Labs without a safety testing, clinical research, quality management, and customer studies. Period.

It started on a run

Headshot of Carly Price smiling unguardedly against a plain white background.

Liv Labs was founded by Carly Price after the birth of her second child brought her to the realization that pelvic floor fitness would become a lifelong pursuit.

Carly is an award-winning designer of dozens of commercially successful consumer products and holds over 41 issued patents. She founded Liv Labs to commercialize an invention, inspired by her own post-partum experience, an experience shared by millions of other women worldwide. 

Carly lost significant pelvic floor strength after childbirth, causing her worry and disrupting her love of running.

When she asked her doctor and midwife how to address the issue, she was advised to do kegels, which she found challenging to do correctly. At the time, pelvic floor physical therapy was inaccessible and not covered by her insurance.

After years of seeking an easy and affordable solution that fit into her lifestyle, she set out to create one. 

Carly’s personal experience inspired her to invent the Pippa® Resistance Spring, a pelvic floor fitness product worn internally to increase pelvic floor activation when it matters most.

Today, Liv Labs is led by Melody Roberts, a career innovator of consumer conveniences, and Dr. Melissa Stendahl, PT, a fitness pro and licensed practitioner of pelvic health physical therapy.

Our R&D Team

Gradient blue sky with a clear background

Left to right:

  • Melissa Moore
  • Melissa Stendahl, PT, DPT 
  • Melody Roberts
  • Booker Washington
  • Denise Steiner

Not shown:

  • Tim McKeown
  • Tad Simons, PhD
  • Holly Jimison, PhD, FACMI
  • Marjorie Nelson