Selfie of Carly and Melody wearing navy blue shirts that read "Get fit inside & out" WHILE standing against a red background

Our promise

Pelvic floor fitness made easy and convenient

SAFETY & PERFORMANCE

We are leaders in the practice of
human-centered product & service design.
Multi-image montage of Carly and Eric Price sketching the Pippa resistance spring by hand and in 3D CAD.

from concept

to solution

Inspiration

We start with real-life problems we know people care about and ask "How might we fix it? Improve it? Make it easier? Rethink it?"

R&D

We ideate, prototype, test, revise, refine. Sometimes we throw out ideas that seemed smart, but just didn't work. C'est la vie.

Proof

No invention leaves Liv Labs without a scientific inquiry, safety testing, quality management, and objective customer input. Period.

Tightly cropped image of a woman in a puffer coat stretching her left quadracep apparently prior to a run.

It started on a run

Headshot of Carly Price smiling unguardedly against a plain white background.

Liv Labs was founded by Carly Price after the birth of her second child brought her to the realization that pelvic floor fitness would become a lifelong pursuit.

Carly is an award-winning designer of dozens of commercially successful consumer products and holds over 41 issued patents. She founded Liv Labs to commercialize an invention, inspired by her own post-partum experience, an experience shared by millions of other women worldwide. 

Carly lost significant pelvic floor strength after childbirth, causing her worry and disrupting her love of running.

When she asked her doctor and midwife how to address the issue, she was advised to do kegels, which she found challenging to do correctly. At the time, pelvic floor physical therapy was inaccessible and not covered by her insurance.

After years of seeking an easy and affordable solution that fit into her lifestyle, she set out to create one. 

Carly’s personal experience inspired her to invent the Pippa® Resistance Spring, a pelvic floor fitness booster worn internally to increase pelvic floor activation when it matters most.
Headshot of Melody Roberts wearing glasses and a denim jacket posing with a soft smile against a blurred background.

Melody Roberts, CEO
Headshot of Melissa Stendahl, PT, DPT in a terracotta sweater posing with a soft smile against a brick wall.

Dr. Melissa Stendahl, PT

Today, Liv Labs is led by Melody Roberts, a career innovator of consumer conveniences, and Dr. Melissa Stendahl, PT, a licensed practitioner of pelvic health physical therapy and fitness pro.